Career Launcher
Senior Executive – YouTube Operations
Present
- Manage and optimize YouTube channels across MBA, CUET and CL Law Entrance categories.
- Handle end-to-end YouTube operations including SEO, metadata, titles, descriptions, thumbnails, uploads and scheduling.
- Develop content strategies aligned with exam calendars, trends and audience search behaviour.
- Track CTR, retention, watch time, views and audience growth to improve channel performance.
- Coordinate with content and creative teams to ensure timely publishing and consistent channel quality.
Zee News – Zee Media Corporation
Senior Executive – YouTube SEO
Oct 2023 – Dec 2025
- Managed and optimized multiple YouTube channels including Zee Bihar Jharkhand, Zee MPCG and Zee Rajasthan.
- Developed YouTube SEO strategies through keyword research, metadata optimization, trending topics and content positioning.
- Managed channel hygiene, copyright issues, limited videos and YouTube policy-related requirements.
- Analysed channel performance and prepared reports to identify growth opportunities.
- Worked on content ideas, story angles, titles and descriptions to improve discoverability and audience engagement.
Bharat 24
Social Media Executive
Aug 2022 – Dec 2023
- Managed social media and YouTube content across platforms.
- Worked on YouTube SEO, publishing, channel hygiene and content optimization.
- Developed strategies to improve reach, engagement and audience growth.
- Monitored social media trends and analytics to improve content performance.
Core Expertise
YouTube SEO • Social Media Management • Content Strategy • Channel Growth • Analytics • Metadata Optimization • Keyword Research • Content Planning • YouTube Studio • Google Trends • Canva • OBS • StreamYard